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Sat 2nd Jul 2022
London Bike Show: QimmiQ gel
Posted by: Editor
Posted on: Wednesday 18th January 2012

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We aren't really sure how to pronounce it either - the temptation is to call it 'gimmick' because the packaging has a really neat little trick - but the product itself is interesting. Blind sampled at the Cycle Show last year it's an all natural enerygy gel that comes in a very clever sachet designed to be opened one-handed yet not leak once it has been cracked in the middle.

Based on a 2:1 glucose/fructose blend derived from beetroot, raspberry and apple juice, plus honey with a bit of Himalayan Pink Salt for sodium it might look like a serious attempt to make fake blood but it tastes pretty good. We really like the ingenious 'fold in half and suck' idea and the little opening that gets created when you bend it does seal up pretty well so bento boxes shouldn't get covered in goop.

The creators are still tinkering with the serving sizes but the current 12gm pack (30kcal) is expected to be increased in size to deliver around 50 kcal when final versions are released.

per 100gm
Energy 1055 kJ/249 kcal
Protein 0gm
Carbohydrate 59.2gm
of which sugars 56.3gm
Fat 0gm
Fibre 2.9gm
Sodium 0.3gm

QimmiQ are currently running an online competion to win free samples, register on their website for more information.

Check out all of our London Bike Show coverage articles:

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Have Your Say
Re: London Bike Show: QimmiQ gel
Posted by arran_b
Posted at 11:26:48 19th Jan 2012
Reply to this

I'ts pronounced 'Kimmick' :)